|
Post by account_disabled on Feb 18, 2024 21:32:12 GMT -6
it is important to know that his work is based first and foremost on briefs, insights and brand documents. These will help you know in detail: the reader personas, therefore the readers of the text; the brand's verbal identity and tone of voice; the brand's competitors; page conversion goals; the keywords for which it will have to position it and much more. In short, before starting to write, the SEO Copywriter really has a lot to do. What is SEO writing for you? Today, SEO writing is an open challenge with technological evolution and human-to-human communication. Ranking systems based on latestdatabase.com algorithms and artificial intelligence now change from month to month and these variations have . For this reason, SEO writing is based on knowledge of each of these updates: if until a few years ago it was enough to endlessly repeat a keyword in a text to appear on the front page - and everyone could improvise as a content writer - today the so-called keyword stuffing achieves the opposite effect. a concrete impact both on the positioning of websites in the SERPs and on user experiences.
|
|